Программа обучения Media and Communications for Digital Business (MCD)

Программа обучения "Media and Communications for Digital Business (MCD)" в FH Aachen University of Applied Sciences

Media and Communications for Digital Business (MCD)

Digitization is now permeating every industry. Whether apps, cars, vacations, films or newspapers: business models today are not only very diverse, they are also becoming increasingly digital. In the Media and Communications for Digital Business (MCD) course, you will learn how the digital economy works and how to design products and services such as apps and internet portals that are technically adequate, target group and media-specific.

Общая Информация по Программе обучения "Media and Communications for Digital Business (MCD)"

  • Уровень: Бакалавриат
  • Диплом: Bachelor of Science (B.Sc.)
  • Язык обучения: Немецкий
  • Начало обучения: Зимний семестр
    Летний семестр
  • Срок обучения: 6 семестров
  • Форма обучения: Полная
  • Учебные кредиты: 180 ECTS
  • Стоимость: € 0 / Семестр
  • Семестровый взнос: € 300.23 / семестр
  • Hochshulstart: Требуется предварительная регистрация
  • Минимальный уровень немецкого: C1

Описание программы обучения "Media and Communications for Digital Business (MCD)"

Future of the digital economy. MCD | Few areas are developing as quickly as the world of the digital economy. Without digital media, there is hardly a profession that is now conceivable. We train students on the MCD course for this job, in which tomorrow the future is yesterday.

Creative ideas. MCD | You program websites and apps, create films and audio / video clips, communicate and design. You will look after and advise customers - from a commercial point of view -, give presentations and learn to be responsible for time, finance and project management.

A unique combination. MCD | Media and Communications for Digital Business - the combination makes the difference! With our degree program, we train you to become methodologically and conceptually strong personalities with special knowledge in technology, communication and management.

Карьерные перспективы по завершению программы обучения "Media and Communications for Digital Business (MCD)"

Professions with a management focus | Consultant, event manager, project manager, marketing manager, media consultant, product manager, sales manager, social media manager, SEO / SEA manager, management consultant Marketing Assistant

Professions with a focus on technology | Media planner, software developer, web developer, web master, app developer, web service provider

Professions with a focus on communication | Concept designer, employee in corporate communication / public relations, journalist or editor in print and online, communication specialist, communication manager, PR consultant, marketing communications manager

Students and graduates are encouraged to start their own livelihoods. Around ten percent of students run their own company in each year of the previous CMD course. We already support this entrepreneurial idea during the current course.

Международный обмен по программе обучения "Media and Communications for Digital Business (MCD)"

MCD has distinctive international components, because a sound understanding of the digital media industry is only possible in an international context. These components enable interested parties to choose selected study elements abroad. At the same time, however, we repeatedly invite international experts to come to Aachen to hold events. Our euregional location is both an opportunity and an obligation for us.

Стажировки и практика в программе обучения "Media and Communications for Digital Business (MCD)"

Another special feature of the Bachelor's degree is the practical, independent development of multimedia concepts in small project teams. Our students work on smaller supervised projects early on in their studies. Contact persons for questions and problems are always available.

Учебный план программы обучения "Media and Communications for Digital Business (MCD)"

The standard period of study in the MCD bachelor’s course, including the preparation of the bachelor’s thesis, is six semesters without an internship and seven semesters with an internship. MCD concludes with a Bachelor of Science qualifying for a profession. This qualification also enables entry into an advanced master’s degree.

The course provides a broad basic knowledge in the fields of technology, communication and management. In the main course, depending on your interests and inclination, you can deepen individual areas of focus.

You also have the opportunity to spend a semester abroad
to study. The department supports you by arranging contacts and crediting your course work. The prerequisite for this is the choice of the seven-semester course with an internship semester.

By the end of the first five semesters, you can decide whether you want to include a practical semester or a semester abroad in the sixth semester, or whether to write your thesis.

Your studies then end in the sixth or seventh semester with the practical project and the bachelor thesis. After submission, your professor will organize a colloquium in which you will present your work and receive your grade.

The seven-semester bachelor's degree with integrated practical semester enables you to gain valuable experience during your studies.

  • Учебный план / модули: https://www.fh-aachen.de/studium/communication-and-multimedia-design-bsc/der-studiengang/?no_cache=1&download=2018_112_PO_B_MCD_StBabWS1819_korr.pdf&did=4581
    https://www.fh-aachen.de/studium/communication-and-multimedia-design-bsc/studieninhalte/
  • Факультет

    Faculty 05 Electrical Engineering and Information Technology
    FH Aachen University of Applied Sciences

    Information technology (IT) and electrical engineering are inextricably linked in the modern, technology-driven economy. What has long been true for applications in business is also becoming more and more evident in everyone's everyday life. Keyword Internet of Things. The production and service processes summarized under this buzzword are always an interplay of IT systems, communication technology and electrical engineering-based automation systems.

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