Business Administration – International Management & Marketing

The aim of the BA (International Management and Marketing) program is to develop a global business graduate with a well-rounded and state-of-the-art management and marketing expertise and a skill set that can be adapted to different international business settings. As such, students will learn to manage a diverse workforce, organize projects, and devise international management and marketing strategies. Start-up or a multinational corporation? Both are possible with a degree in International Management & Marketing.

Berlin International is set within the unique Berlin context, which, apart from being the seat of many MNCs, is also a major start-up hotspot in Europe. Our students can thus make their choice in terms of either working for a start-up or a multinational corporation after their graduation.