Программа обучения International Wine Business (B.Sc.) – English Program

Программа обучения "International Wine Business (B.Sc.) – English Program" в Университете Гайзенхайма

International Wine Business (B.Sc.) – English Program

Are you equally fascinated by marketing and business as well as the art of winemaking? The English-language version of our B.Sc. International Wine Business offers you the ideal combination.

The degree course combines topics in economics with knowledge of winegrowing and winemaking. It is supported by practical projects, experts and lecturers from industry, excursions and practical training, thus equipping our graduates for various positions in the wine business.

The practically-oriented education at Hochschule Geisenheim University enjoys a good reputation worldwide, and the university's wide-ranging network makes it possible for our students to gain experience abroad, either in a study-exchange program, or in an internship.

Общая Информация по Программе обучения "International Wine Business (B.Sc.) – English Program"

  • Уровень: Бакалавриат
  • Диплом: Bachelor of Science (B.Sc.)
  • Язык обучения: Английский
  • Начало обучения: Зимний семестр
  • Срок обучения: 6 семестров
  • Форма обучения: Полная
  • Стоимость: € 0 / Семестр
  • Семестровый взнос: € 314.84 / семестр
  • Минимальный уровень английского: B2
  • Подходящий курс Штудиенколлег: T-Kurs

Карьерные перспективы по завершению программы обучения "International Wine Business (B.Sc.) – English Program"

The degree program B.Sc. International Wine Business offers students a direct link to practice and a great amount of freedom in their professional focus, enabling them to follow their preferred career path upon graduation.

Our graduates are in demand – whether in wine or food sales, individual wineries or cooperatives, suppliers or journalism.

Over 80 % of our graduates work in product management, marketing and sales, as experts for import and export or in wine purchasing. Further career paths include QM, controlling as well as personnel management, finance or market research.


The Bachelor degree program equips graduates to deal with current scientific issues independently, providing the best prerequisites for a Master program.

Hochschule Geisenheim University offers students the possibility to further deepen their knowledge of Wine Business in Master programs such as the German-language program Wine Business (M.Sc.), the international cooperative programs VITIS-VINUM (M.Sc.) and Vinifera EuroMaster (M.Sc.) as well as the German-language program Viticulture, Enology & Wine Business (M.Sc.) run in cooperation with BOKU Vienna.


Graduation from the degree program entitles students to take part in the entrance examination for the Master of Wine, replacing the need for WSET Diploma Level 4.

Ожидаемые результаты программы обучения "International Wine Business (B.Sc.) – English Program"

Weinwirtschaft (M.Sc.), Vinifera EuroMaster (M.Sc.), VITIS-VINUM (M.Sc.), Weinbau, Önologie und Weinwirtschaft (M.Sc.), Oenologie (M.Sc.)

Стажировки и практика в программе обучения "International Wine Business (B.Sc.) – English Program"

12-week internship abroad or in international companies, seminars, practical exercises, field trips

Учебный план программы обучения "International Wine Business (B.Sc.) – English Program"


The B.Sc. degree course international Wine Business combines business with knowledge of viticulture and enology, including in-depth knowledge of business management, marketing and winemaking. Our students are also equipped with key skills in languages and project management.


Around two thirds of the modules in the program are compulsory. The first year builds the foundation for the rest of the degree program, with modules such as Business Operations and Economics, Marketing Basics, Law, Sensory Evaluation as well as World Wine Markets.

Second year compulsory modules include Wine & Beverage Marketing, Marketing Projects, Business Management, Management Accounting, Viticulture and Enology.

Students can additionally choose from over 30 semi-compulsory and optional modules, thus strengthening their own professional profile:

Modules such as Investment & Corporate Finance or Business Plan prepare students for a career in Company Management and Controlling.

Students who are interested in a career in Marketing can choose modules in E-Commerce or Market Research.

A focus on International Markets is backed up by a wide range of country-related marketing projects as well as Business & Technical Language Courses.


We are strongly focused on preparing our students for the challenges of professional life, running projects and case studies, involving trainers from industry and offering numerous excursions. Important contacts are made very early on.

The practical part of the degree program, which is at least 12 weeks long and takes place between the 4th and 5th semester, takes place either abroad or with an international company in Germany, and puts the theoretical knowledge gained into practice in a wine or beverage company.

  • Учебный план / модули: https://www.hs-geisenheim.de/en/studies/students/examination-administration/bachelor-studiengaenge/international-wine-business-bsc-english-program/
  • Требования к поступающим на программу обучения "International Wine Business (B.Sc.) – English Program"

    26-week pre-study internship; there is the possibility to split this pre-study practical training in two parts, 13 weeks prior to studies and the other 13 weeks in the semester breaks between the first and second and between the second and third semester

    English competence at minimum B2 level (CEFR) must be submitted with the application through uni-assist.

    The following certificates are recognized:

    TOEFL (minimum 80 points; internet-based test) http://ets.org/toefl
    IELTS (minimum 5.5) www.ielts.org
    Cambridge First Certificate – FCE – (minimum grade B) www.cambridgeenglish.org
    Knowledge of German is not required, but is strongly recommended.

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    International Wine Business (B.Sc.) – English Program


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