Business Psychology (graduate)

Wirtschaftspsychologie (weiterführend)

The advanced study course in business psychology deepens the knowledge acquired in the basic course and, if applicable, during employment. As a rule, you specialize in one subject area, e.g. personnel selection and development or consumer or advertising psychology. There are also master's courses that cover a broad spectrum of business psychology.

The course leads to a second university degree that qualifies you for a profession.

Business psychology can also be studied as part of dual courses, distance learning or part-time courses.

Альтернативные названия

Business Psychology (graduate)

Систематика

Berufs-ID: 93894
Systematiknummer: B 81614-915
SIF-ID: 2201634

Примеры программ обучения

Examples

  • Applied Business Psychology (Master)
  • Change Management and Decision Making (Master)
  • Digital Business Psychology (Master)
  • Engineering Psychology (Master)
  • International Management and Psychology (Master)
  • Psychology and Sustainability (Master)
  • Business Psychology (Master)
  • Business Psychology (Personnel and Organizational Development) (Master)
  • Business Psychology and Consulting (Master)
  • Business Psychology and Leadership (Master)

Требования к школьному образованию

Изучаемые предметы

  • Introduction to business psychology
  • Qualitative research methods
  • Methods of organizational diagnostics
  • Personnel psychology
  • Sustainable management
  • Responsible leadership
  • Marketing and advertising psychology
  • Work and health psychology

Elective modules (examples):

  • Fundamentals of psychology
  • Fundamentals of business administration

Practical study content:

  • Depending on the university, internships, practical modules, practical semesters (e.g. in market research companies or in the area of ​​personnel development in companies), possibly also abroad

Примеры специализации

Acquiring additional and key qualifications during your studies is useful and beneficial for a successful start to your career (e.g. in the field of foreign languages ​​or in the areas of consulting and mediation skills or rhetoric) - as are relevant internships (e.g. in market research companies or in the area of ​​human resources development in companies).

Срок обучения

Standard duration of study: 2-4 semesters

There are no statistical data available on the average actual duration of study.

Возможные типы дипломов

  • Master of Engineering (M.Eng.)
  • Master of Fine Arts (M.F.A.)

Ситуация с обучением

You should be prepared for the following conditions and requirements:

  • Courses: attend lectures and seminars in the university's lecture halls and seminar rooms during the semester; if necessary, take part in online courses at home
  • Part-time study: work during the week during the day and at the university in the evenings or at the weekend
  • Independent work: prepare and follow up on courses, research in libraries, prepare presentations, write homework (also during the lecture-free period)
  • Scientific research: deepen skills in scientific work
  • Organization and planning: plan your studies independently, adhere to specified study times, complete study and examination work on time (self-discipline and organizational talent required)
  • Career preparation: complete internships if necessary (e.g. in market research companies or in the human resources development department of companies), prepare for starting your career

Дуальное обучение

Dual study programs combine a degree with vocational training or practical phases in a company.

In the advanced study subject of business psychology, practice-integrated study programs are possible.

Места обучения

Learning locations are

  • at the university: lecture halls, seminar and practice rooms, language laboratories, libraries, laboratories, workshops
  • at home (e.g. preparation and follow-up of courses, writing homework; if necessary, participation in online courses)

Виды учебных заведений

  • Университет
  • Университет Прикладных Наук

Международное обучение

Альтернативные курсы

Сферы деятельности

Master's graduates in business psychology can work in a variety of fields in the private sector, such as marketing, advertising, human resources or management consulting.

Anyone who wants to pursue an academic career at university usually has to do a doctorate. A doctorate may also make it easier to gain access to senior professional positions in the private sector and research.

Последующее образование

Развитие предметной области

Establishment and development of the subject area

Psychology established itself as a scientific discipline in the last third of the 19th century. During this time, the University of Leipzig set up its first laboratory to investigate psychological phenomena. Numerous universities then set up institutes for psychology and a large number of textbooks on the subject were published. In the 20th century, various basic currents in psychology emerged, including psychoanalysis founded by Sigmund Freud and behaviorism, which focuses on behavior analysis. Today, psychology is divided into numerous subject areas.

On the way to becoming an independent subject of study

Business psychology as a focus within general psychology developed as early as the beginning of the 20th century. The first textbook appeared in 1912 under the title "Psychology and Business Life". Within this focus, research focused on the analysis of economic behavior in private households and companies, but also on work psychology aspects such as employee selection and employee satisfaction. Since the labor market signaled a need for interdisciplinary trained employees, independent courses in business psychology were designed and established from the mid-1990s.