The B.A. programme 'Applied Business Languages and International Management' prepares students for careers in today‘s increasingly globalised business world. A significant feature of the programme is that you choose to major in one of the culturally rich and exciting target regions of the Arab world or China or Japan before you start your studies. In addition to business knowledge, the programme uses modern teaching methods and an integrated year abroad to provide you with strong language and intercultural skills, depending on the chosen target region.
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