Business Psychology

Business psychologists support companies as trainers, consultants and organisational developers. They create professional surveys of customers or employees, or carry out sophisticated experiments for market research. Personnel departments also value the skills of business psychologists.

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In October 1998, the first degree programme for Business Psychology in the German-speaking countries took in its first students – at the Harz University of Applied Sciences in Wernigerode. The concept for this educational programme, which was completely new at the time, was developed together with the former North-East Lower Saxony University of Applied Sciences in Lüneburg. Its success proves that the developers were right - many competing courses are now offered. In Wernigerode you can study "the original".