Fascination of interactive worlds: media production, web & mobile, programming. A live stream of an event, an advertising clip in which the real and virtual worlds merge, a smartphone app, an interactive web application – all of these are examples of media informatics products. What are the similarities? On the surface, they ideally look elegant, flawless, colorful, appealing, interesting and uncomplicated. But behind the scenes is often the most modern and quite complicated technology of computer science. This characterizes media informatics - a combination of "technology" and "surface", of computer science and media.
Because only on the basis of the most modern computer technology is it possible to prepare, transmit and process data, texts, images and language in digital form.
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