Business Administration – International Management & Marketing, B.A.
The aim of the BA (International Management and Marketing) program is to develop a global business graduate with a well-rounded and state-of-the-art management and marketing expertise and a skill set that can be adapted to different international business settings. As such, students will learn to manage a diverse workforce, organize projects, and devise international management and marketing strategies. Start-up or a multinational corporation? Both are possible with a degree in International Management & Marketing.
Berlin International is set within the unique Berlin context, which, apart from being the seat of many MNCs, is also a major start-up hotspot in Europe. Our students can thus make their choice in terms of either working for a start-up or a multinational corporation after their graduation.
Programme facts
| Degree | Bachelor of Arts (B.A.) |
|---|---|
| Duration | 6 semesters, 180 ECTS |
| Language of instruction | English |
| Required English | B2 |
| Study mode | Full-Time |
| Start | Winter semester |
| Application | Directly to the university, winter semester until 30.06 |
| Admission | No admission restriction: every eligible applicant is admitted |
| Tuition fee | €675 / month |
Will I get in
Every applicant who meets the formal requirements is admitted — but places can run out before the deadline, so apply at the start of the window.
How the selection works and how strong the competition is — we go through it against your certificate when we select programmes for you.
Programme selection →What you study
Berlin International's learning environment is problem-based and has a strong focus on the applied practitioner approach. We draw on the expertise and professional experience of our diverse staff as well as our local and international firm network to bring theory closer to the actual business practice. We pay attention to employer needs and help our students develop a skill set that is relevant to the challenges of the 21st-century workplace. Interpersonal, intercultural, and analytical skills are all high on our skill development list.
The full curriculum and the programme's parameters are part of programme selection: we compare them with your profile.
Pick programmesCareer
Studying Business Administration | International Management & Marketing provides the perfect opportunity for you to find out firsthand about potential career opportunities in large multinational corporations, startups, and leading consultancy firms. In a practice-driven and motivating learning atmosphere, an internationally experienced team of lecturers and professors at Berlin International encourages you to develop your individual talents and further develop your analytical skills as a future management or marketing executive.
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Graduates of the Bachelor program in Business Administration with a focus on International Management and Marketing can work as general managers, business analysts, consultants, or management/marketing executives within small, medium-sized, and multinational corporations. There are various job perspectives and employers, such as:
- Getting hired at a
- multinational corporation
- consultancy firm
- non-governmental organization
- public sector institutions
- Founding a start-up company, e.g., for consultancy or business analysis services
- Further study and research
Cost of study
EU Nationals: 675 EUR monthly instalment (6 per semester)
Non-EU Nationals: 4,190 EUR instalment per semester
Requirements and application
| Previous education | A school certificate that gives access to university in Germany — directly or after a Studienkolleg. |
|---|---|
| Language | English B2 — confirmed by a certificate when you apply |
| Application | Directly to the university, winter semester until 30.06 |
The procedure and the set of documents depend on your certificate. We check the university's requirements against your documents and give you a list: what to submit, how to certify and translate it, where and when to apply.
Check the requirementsHow to get into this programme
- 1Check your certificate and its recognitionDirect admission, a year at a university at home, or Studienkolleg first — this decides the whole plan.
- 2Documents and translationsCertified translations of the certificate and transcript, an APS if required. 3–4 weeks.
- 3Application directly to the university until 30.06Send the documents well before the deadline — an incomplete application cannot be completed after it.
- 4Admission, visa, movingPlan 2–3 months for the visa and the blocked account in parallel.
How to apply
You can submit the application yourself or with our help — the university decides on admission in both cases.
Applications go through the university's portal or uni-assist. Typical mistakes:
- ×incorrectly made certified copies and translations
- ×a wrong set of documents
- ×the application submitted the wrong way
- ×errors or gaps in the application form
- ×the application submitted at the wrong time — too early or too late
An incomplete or incorrectly prepared application is excluded from the selection — it can no longer be corrected after the deadline.
StudyInFocus does not represent the university and does not influence the admission decision. We do not sell study places and do not guarantee admission — this is a service for preparing and submitting documents on the applicant's side.
Video about the programme
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Questions about this programme
How much does the programme cost?
What language level do I need?
When do I need to apply?
Don't postpone the application
The deadline is 30.06.2027 (259 days left). Language, translations and the document check take months, not weeks. In 30 minutes we will build a plan backwards from the deadline and tell you honestly whether you can make it.