Digital Business, B.A.
Are you enthusiastic about the retail industry, would you like to work as a multichannel manager in the popular e-commerce market or as a project or innovation manager in the service business of large industrial companies? Or do you want to find out how knowledge is made from data, how machines learn and how the software and IT development required for this works? Then we recommend that you study the Bachelor's degree in Digital Business at our university!
Programme facts
| Degree | Bachelor of Arts (B.A.) |
|---|---|
| Duration | 7 semesters, 210 ECTS |
| Language of instruction | German |
| Required German | B2 |
| Study mode | Full-Time, Dual Study |
| Start | Winter semester |
| Application | uni-assist (VPD) + the university, winter semester until 15.07 |
| Tuition fee | Set by the university for international students — the amount is on the programme's official page |
| Semester contribution | €87 per semester |
| Practical semester | Yes, mandatory |
What the tuition fee consists of
Will I get in
How the selection works and how strong the competition is — we go through it against your certificate when we select programmes for you.
Programme selection →What you study
Your degree in Digital Business includes:
The full curriculum and the programme's parameters are part of programme selection: we compare them with your profile.
Pick programmesCareer
In the course offerings of the Digital Business bachelor's degree, we provide you with broad basic knowledge so that you can start a successful career. Depending on which course you choose, you will work as a marketing manager or management consultant after you graduate. But you can also design and coordinate state-of-the-art data strategies later, e.g. as a data analytics manager or digital analytics manager together with the development department, production and marketing. Or you are drawn to product and project management after you graduate, you create web shops or make a name for yourself in process management.
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Some of our graduates use what they have learned to realize their own ideas when founding a company. Here, too, we will teach you the methodological basics during your studies and will be at your side with advice and action.
Cost of study
| Semester contribution | €87 |
|---|
Requirements and application
| Previous education | A school certificate that gives access to university in Germany — directly or after a Studienkolleg. |
|---|---|
| Language | German B2 — confirmed by a certificate when you apply |
| Application | uni-assist (VPD) + the university, winter semester until 15.07 |
The procedure and the set of documents depend on your certificate. We check the university's requirements against your documents and give you a list: what to submit, how to certify and translate it, where and when to apply.
Check the requirementsHow to get into this programme
- 1Check your certificate and its recognitionDirect admission, a year at a university at home, or Studienkolleg first — this decides the whole plan.
- 2German up to B2 and a certificateDSH or TestDaF has to be passed before you apply.
- 3Documents and translationsCertified translations of the certificate and transcript, an APS if required. 3–4 weeks.
- 4Application uni-assist (VPD) + the university until 15.07uni-assist checks documents for 4–6 weeks — send them well before the deadline.
- 5Admission, visa, movingPlan 2–3 months for the visa and the blocked account in parallel.
How to apply
You can submit the application yourself or with our help — the university decides on admission in both cases.
Applications go through the university's portal or uni-assist. Typical mistakes:
- ×incorrectly made certified copies and translations
- ×a wrong set of documents
- ×the application submitted the wrong way
- ×errors or gaps in the application form
- ×the application submitted at the wrong time — too early or too late
An incomplete or incorrectly prepared application is excluded from the selection — it can no longer be corrected after the deadline.
StudyInFocus does not represent the university and does not influence the admission decision. We do not sell study places and do not guarantee admission — this is a service for preparing and submitting documents on the applicant's side.
If your level is not enough yet
The two most common stoppers are a language level below the requirement and a certificate without direct admission. Both can be solved, but they take months — plan them now, not after a rejection.
Video about the programme
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Questions about this programme
How much does the programme cost?
What language level do I need?
When do I need to apply?
Don't postpone the application
The deadline is 15.07.2027 (274 days left). Language, translations and the document check take months, not weeks. In 30 minutes we will build a plan backwards from the deadline and tell you honestly whether you can make it.