Business Psychology, B.Sc.
The degree program Business Psychology offered by Osnabrück University of Applied Sciences combines practical, applied psychology with the time-tested standards of business administration. This interdisciplinary study program uses the scientific insights of psychology to answer economic questions. In the process, students become familiar with the foundations of business administration. In higher semesters, students can choose between the areas of concentration Human Resources and Organization or Market Psychology and Marketing. Another special feature of the degree program Business Psychology is its international orientation.
Business psychologists can work in human resources, in marketing and advertising agencies, and in management consultancies. Graduates are also frequently employed in market research, as trainers for executives, or for psychological services in various institutions.
Programme facts
| Degree | Bachelor of Science (B.Sc.) |
|---|---|
| Duration | 6 semesters, 180 ECTS |
| Language of instruction | German |
| Required German | C1 |
| Study mode | Full-Time |
| Start | Summer semester, winter semester |
| Application | Via uni-assist, winter semester until 15.06, summer semester until 15.12 |
| Admission | Admission restriction (NC): a competition of school grades |
| Tuition fee | €0 per semester for international students |
| Semester contribution | €359.82 per semester |
What the tuition fee consists of
Will I get in
The programme has an admission restriction: the average grade of your certificate, converted to the German scale, decides. The cut-off changes every year — last year's value shows the order of magnitude, not a promise.
How the selection works and how strong the competition is — we go through it against your certificate when we select programmes for you.
Programme selection →About the programme
Characteristic of the program is the integration of high practical relevance and well-founded scientific findings of psychology. In addition to the application reference, the international orientation of the degree program is a special feature.
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Business psychologists mainly work in human resources, in marketing and advertising agencies, in market research and in management consultancy.
What you study
The business modules convey entrepreneurial know-how, so that the graduates are capable of being connected in the business world. The psychological content is the largest contributor to the curriculum. Approximately 60 percent of the courses are based on the psychological basic and advanced modules.
The full curriculum and the programme's parameters are part of programme selection: we compare them with your profile.
Pick programmesCareer
There are many aspects in the economy where psychological issues play a significant role. Accordingly, there are many interesting areas of application after graduation, ranging from human resources to marketing and advertising agencies to business consultancy.
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Business psychologists work in human resources departments, both in-house and as external service providers. You are responsible for personnel development and personnel selection. Business psychologists coach, train and develop employees into executives and participate in organizational development.
Also in marketing, many topics are psychologically oriented: e.g. the areas of customer satisfaction and customer loyalty or consumer behavior. Through the methodological competence in the evaluation and interpretation of data and the ability to create and evaluate questionnaires, business psychologists are well prepared for use in market research. You work in market research institutes, in web agencies, in marketing departments of companies or in external brand consulting, ie in consulting companies. There, for example, they develop concrete recommendations, concepts and methods for successful marketing.
Work and organization are traditional psychological fields of action. Occupational psychologists deal with issues of workplace health promotion, satisfaction and motivation of employees. Aspects of leadership and organization as well as the psychological accompaniment of change processes go along with it.
Another field of application is business consulting or consulting. Here, economic psychologists benefit from their knowledge of human experience and behavior as well as their methodological knowledge.
Cost of study
| Tuition fee of the federal state (Lower Saxony), international students | €0 |
|---|---|
| Semester contribution | €359.82 |
Requirements and application
| Previous education | A school certificate that gives access to university in Germany — directly or after a Studienkolleg. |
|---|---|
| Language | German C1 — confirmed by a certificate when you apply |
| Application | Via uni-assist, winter semester until 15.06, summer semester until 15.12 |
The procedure and the set of documents depend on your certificate. We check the university's requirements against your documents and give you a list: what to submit, how to certify and translate it, where and when to apply.
Check the requirementsHow to get into this programme
- 1Check your certificate and its recognitionDirect admission, a year at a university at home, or Studienkolleg first — this decides the whole plan.
- 2German up to C1 and a certificateDSH or TestDaF has to be passed before you apply.
- 3Documents and translationsCertified translations of the certificate and transcript, an APS if required. 3–4 weeks.
- 4Application via uni-assist until 15.12uni-assist checks documents for 4–6 weeks — send them well before the deadline.
- 5Admission, visa, movingPlan 2–3 months for the visa and the blocked account in parallel.
How to apply
You can submit the application yourself or with our help — the university decides on admission in both cases.
Applications go through the university's portal or uni-assist. Typical mistakes:
- ×incorrectly made certified copies and translations
- ×a wrong set of documents
- ×the application submitted the wrong way
- ×errors or gaps in the application form
- ×the application submitted at the wrong time — too early or too late
An incomplete or incorrectly prepared application is excluded from the selection — it can no longer be corrected after the deadline.
StudyInFocus does not represent the university and does not influence the admission decision. We do not sell study places and do not guarantee admission — this is a service for preparing and submitting documents on the applicant's side.
If your level is not enough yet
The two most common stoppers are a language level below the requirement and a certificate without direct admission. Both can be solved, but they take months — plan them now, not after a rejection.
Questions about this programme
How much does the programme cost?
What language level do I need?
When do I need to apply?
Don't postpone the application
The deadline is 15.12.2026 (62 days left). Language, translations and the document check take months, not weeks. In 30 minutes we will build a plan backwards from the deadline and tell you honestly whether you can make it.