Marketing, M.Sc.
The goal of the Master's programme is to give students a deeper understanding of marketing issues on the basis of a sound marketing-related training. In particular, various technological developments and future trends are taken into account in the development of markets. This ensures that the students are prepared for future market requirements and are very attractive for a potential employer. Classes will take place both on Campus Rheinbach and on Campus Sankt Augustin. International quota: 7% of the available study places are reserved for applicants with Non-EU nationality.
Programme facts
| Degree | Master of Science (M.Sc.) |
|---|---|
| Duration | 3 semesters, 90 ECTS |
| Language of instruction | English |
| Required English | B2 |
| Study mode | Full-Time |
| Start | Winter semester |
| Application | Directly to the university, winter semester until 31.03 |
| Admission | Admission restriction (NC): a competition of school grades |
| Tuition fee | €0 per semester for international students |
| Semester contribution | €367 per semester |
| Campus | Campus Sankt Augustin |
What the tuition fee consists of
Will I get in
The programme has an admission restriction: the average grade of your certificate, converted to the German scale, decides. The cut-off changes every year — last year's value shows the order of magnitude, not a promise.
How the selection works and how strong the competition is — we go through it against your certificate when we select programmes for you.
Programme selection →About the programme
Marketing has experienced an enormous increase in importance in recent years. Technological developments and complex future trends require a new, modern understanding of the role of the marketing manager. What is required today is a manager with a keen sense for customers, markets and dynamic market developments as well as for the use of innovative technologies. The training content of the course is coordinated with leading companies. In this way, we ensure that you are optimally prepared for the demands of the job market.
What you study
Building on the skills acquired in the context of the relevant Bachelor's programme, the three-semester Master's degree programme imparts the requisite knowledge and the basic key competences in the areas of marketing, methods and economics.
The full curriculum and the programme's parameters are part of programme selection: we compare them with your profile.
Pick programmesCareer
Typical work areas of our graduates:
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- Marketing
- Market Research
- Management Consulting
- Sales Management
- Key Account Management
- Business Development
Cost of study
| Tuition fee of the federal state (North Rhine-Westphalia), international students | €0 |
|---|---|
| Semester contribution | €367 |
Requirements and application
| Previous education | A first professionally qualifying university degree in economics or a closely related degree programme is required for admission to the Master's degree programme in Marketing. |
|---|---|
| Language | English B2 — confirmed by a certificate when you apply |
| Application | Directly to the university, winter semester until 31.03 |
The procedure and the set of documents depend on your certificate. We check the university's requirements against your documents and give you a list: what to submit, how to certify and translate it, where and when to apply.
Check the requirementsHow to get into this programme
- 1Check your certificate and its recognitionDirect admission, a year at a university at home, or Studienkolleg first — this decides the whole plan.
- 2Documents and translationsCertified translations of the certificate and transcript, an APS if required. 3–4 weeks.
- 3Application directly to the university until 31.03Send the documents well before the deadline — an incomplete application cannot be completed after it.
- 4Admission, visa, movingPlan 2–3 months for the visa and the blocked account in parallel.
How to apply
You can submit the application yourself or with our help — the university decides on admission in both cases.
Applications go through the university's portal or uni-assist. Typical mistakes:
- ×incorrectly made certified copies and translations
- ×a wrong set of documents
- ×the application submitted the wrong way
- ×errors or gaps in the application form
- ×the application submitted at the wrong time — too early or too late
An incomplete or incorrectly prepared application is excluded from the selection — it can no longer be corrected after the deadline.
StudyInFocus does not represent the university and does not influence the admission decision. We do not sell study places and do not guarantee admission — this is a service for preparing and submitting documents on the applicant's side.
Questions about this programme
How much does the programme cost?
What language level do I need?
When do I need to apply?
Don't postpone the application
The deadline is 31.03.2027 (168 days left). Language, translations and the document check take months, not weeks. In 30 minutes we will build a plan backwards from the deadline and tell you honestly whether you can make it.