Программа обучения Applied Cultural Studies and Cultural Semiotics

Программа обучения "Applied Cultural Studies and Cultural Semiotics" в University of Potsdam

Angewandte Kulturwissenschaft und Kultursemiotik

  • Университет
    University of Potsdam
  • Степень
    Магистратура
  • Специализация
    Culturology
  • Стоимость
    0 € / Семестр
The master's degree program is unique in Germany with its cultural semiotic and practice-oriented orientation. On the one hand, it distinguishes itself through the combination of in-depth studies in the field of cultural studies and cultural semiotics (as a science and methodology), and on the other hand through a professional and practice-oriented study curriculum. In addition, a binational master's degree is offered as part of the Master's program International Applied Cultural Studies and Cultural Semiotics, which is carried out with a double degree in cooperation with the University of Turin. This combination focuses on the analysis and optimization of linguistic, visual, audiovisual and media forms of communication. These include phenomena and structures of globalized cultures and media, of collective memory, of cognitive concepts and of communicative behavior.

Общая Информация по Программе обучения "Applied Cultural Studies and Cultural Semiotics"

  • Уровень: Магистратура
  • Диплом: Master of Arts (M.A.)
  • Язык обучения: НемецкийАнглийский
  • Начало обучения: Зимний семестр
  • Срок обучения: 4 семестров
  • Форма обучения: Полная
  • Учебные кредиты: 120 ECTS
  • Стоимость: € 0 / Семестр
  • Семестровый взнос: € 316 / семестр
  • Правила приема: На основе конкурса
  • Минимальный уровень немецкого: C1
  • Минимальный уровень английского: B2

Карьерные перспективы по завершению программы обучения "Applied Cultural Studies and Cultural Semiotics"

Furthermore, the study course with its practical orientation conveys interdisciplinary and application-oriented competencies that can be used in various occupational fields. These include, in particular, cultural semiotics, cultural and media science knowledge and methods. They are becoming increasingly important not only in the fields of classical cultural studies in research and teaching, journalism and cultural work, but are particularly relevant in marketing, design, adult education, event management and tourism.

Ожидаемые результаты программы обучения "Applied Cultural Studies and Cultural Semiotics"

Acquired core competences lie in the areas of analysis, conception or the linguistic or multimedia mediation of verbal, gestural, audiovisual and intercultural communication. In addition to the concepts and methods of cultural studies and semiotics, the Master's program also offers optional specialist knowledge of media practice in broadcasting, presentation and representation, language description and language system, storytelling and creative writing, cognitive concepts and cultural semiotics, culture and modernity and literature, the arts and the media Eastern Europe.

Учебный план программы обучения "Applied Cultural Studies and Cultural Semiotics"

The master program "Applied Cultural Science and Cultural Semiotics" deals both theoretically and practically with the various dimensions of human communication. The students acquire in-depth knowledge of culture, media culture and cultural history with a focus on phenomena and structures of globalized cultures and media, of collective memory, cognitive concepts and communicative behavior. By focusing on methods of semiotic analytical and empirical cultural studies, students are able to analytically grasp and reflect on current cultural phenomena as well as cultural dynamics, as well as penetrate the associated sign-based forms of communication with a view to their optimization.

The program is aimed at students of a humanities or cultural studies bachelor's degree program, who are looking for a further study of cultural semiotics with a focus on culture and media science and who want to orientate themselves in a practice-oriented manner with regard to a desired occupational field. This is precisely what the degree program maintains a concrete cooperation with institutions and experts from culture, creative industries, media and intercultural as well as social work. Furthermore, the teaching and traineeship offer of the University of Potsdam focuses on the analytical penetration and application-oriented optimization of culturally shaped forms and processes of communication, which are examined and developed in a multi-perspective way against the backdrop of semiotic models. For example, students use current theories of metaphorical concepts to analyze advertising, media coverage or populist interpretations of social events in terms of their concrete forms of expression and their cognitive effects. The associated analytical findings can in turn be used for the production of advertising or political education. Additional compulsory elective modules in American Studies, Slavic Studies, Visual Studies and Linguistics provide additional insight into the theory and practice of cultural studies as well as application-oriented semiotic-linguistic work.

Факультет

Faculty of Arts
University of Potsdam

With 5.342 enrolled students in the winter semester 2017/18, the Faculty of Arts is the largest of six faculties at the University of Potsdam. Its campus Am Neuen Palais unites ten departments and one scientific institution: the Departments of Jewish Studies and Religious Studies, Philosophy, Planning of Lifestyle – Ethics – Religion, History and Classical Philosophy, German Studies, English and American Studies, Romance Studies, Slavic Studies, Arts and Media, the School of Jewish Theology, and the Theodor-Fontane-Archive. The faculty – grounded in the tradition of the German Universität – is characterized by an encompassing canon of academic disciplines in the philosophical, philological, historical, and aesthetic sciences and well as sciences concerned with religions. These are offered and undertaken both as mono-disciplinary studies and in various combinations of subjects, in order to ensure both profound insight and comprehensive orientation.

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Applied Cultural Studies and Cultural Semiotics