Программа обучения "Business Administration, Marketing and Media Management" в Heilbronn University of Applied Sciences
Betriebswirtschaft, Marketing- und Medienmanagement
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Университет
Heilbronn University of Applied Sciences
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Степень
Бакалавриат
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Специализация
Business Administration, Marketing, Media
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Стоимость
0 € / Итого
If you are already doing business studies, then do it properly - and specialize in what brings you fun in your studies and success in your job: modern marketing and media management.
Общая Информация по Программе обучения "Business Administration, Marketing and Media Management"
- Уровень: Бакалавриат
- Диплом: Bachelor of Arts (B.A.);
- Язык обучения: НемецкийАнглийский
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Начало обучения:
Зимний семестр
Летний семестр - Срок обучения: 7 семестров
- Форма обучения: Полная
- Учебные кредиты: 210 ECTS
- Стоимость: € 0 / Итого
- Семестровый взнос: € 142.50 / семестр
- Правила приема: На основе конкурса
- Минимальный уровень немецкого: C1
Карьерные перспективы по завершению программы обучения "Business Administration, Marketing and Media Management"
The need for well-trained business economists remains high. Innovative marketing in today's saturated markets is vital. With their degree, graduates qualify for activities in very interesting, varied, promising and often international professional fields of modern marketing. As a marketing, product, customer or media manager, graduates have numerous opportunities.
Учебный план программы обучения "Business Administration, Marketing and Media Management"
The basis of the course content is a comprehensive business education. This is followed by a detailed, broad focus on the instruments of marketing and media management. We attach great importance to practical orientation, topicality and internationality. Graduates have mastered the traditional instruments of marketing and newer forms of marketing such as viral marketing, cross-media marketing, social media marketing, influencer, content and digital marketing.
https://cdn0.scrvt.com/5b9bbd140a15e188780a6244ebe572d4/04177c4a4c4d4a61/9a17221b81d9/04177c4a4c4d4a61-711d10abe25d-Modulhandbuch_BM_SPO_2_gueltig-ab-01_09_09-2.pdf
Методика оценки заявок
In the selection process , the following selection criteria are considered as follows:
- Average grade of the university entrance qualification (HZB)
- possibly completed vocational training acc. Annex 1 of the admission statutes (leads to an improvement of 0.4)
- possibly special previous training, practical activities and extracurricular achievements and qualifications according to Annex 2 of the admission statutes (leads to an improvement of 0.2)
NC value SS 2020: 3.3, WS 2020/2021: 2.5
Полезные ссылки по программе обучения "Business Administration, Marketing and Media Management"
- Сайт программы: https://www.hs-heilbronn.de/bm
- Брошюра / инфо-материалы: https://cdn0.scrvt.com/5b9bbd140a15e188780a6244ebe572d4/9916b338d4b2462a/bb029371dd24/9916b338d4b2462a-35c53ea84d4a-HHN_Factsheet_BM_Betriebswirtschaft_Marketing_und_Medienmanagement_200616_pdf.pdf
- Учебный план / модули: https://cdn0.scrvt.com/5b9bbd140a15e188780a6244ebe572d4/611b80c4ffaadfbd/26955187720b/611b80c4ffaadfbd-550b0dbae18f-SPO03_BM-B_SenEnt_2020-02-19_U.pdf<br />https://cdn0.scrvt.com/5b9bbd140a15e188780a6244ebe572d4/04177c4a4c4d4a61/9a17221b81d9/04177c4a4c4d4a61-711d10abe25d-Modulhandbuch_BM_SPO_2_gueltig-ab-01_09_09-2.pdf
Записаться на поступление на программу обучения
Business Administration, Marketing and Media Management
