Программа обучения "Business & Management Studies" в University of Europe for Applied Sciences
Business & Management Studies
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Университет
University of Europe for Applied Sciences
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Степень
Бакалавриат
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Специализация
Business Administration
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Стоимость
12100 € / Год
Studying Business and Management at the University of Europe for Applied Sciences (UE) means getting taught in a professional field that is exciting, diverse and internationally relevant. We combine the classic teaching of Business and Management Studies with the topics of tomorrow: digital modules, soft skills and interdisciplinary teaching strengthen your vision and are at the centre of teaching at UE. In addition to entrepreneurial strategic thinking, managers and leaders must also have social skills as well as the ability to motivate a team. As a business student at UE, you will be prepared by our international lecturers for your career start in the private sector. From day one, you will not only learn theoretical knowledge but also actively apply it in practical projects and benefit from the opportunity to acquire further additional qualifications through our acceleration courses offered by companies such as IBM and Amazon exclusively for UE students. UE brings out courageous and creative minds who can later lead a forward-looking company in the international economy.
Общая Информация по Программе обучения "Business & Management Studies"
- Уровень: Бакалавриат
- Диплом: Bachelor of Science (B.Sc.)
- Язык обучения: НемецкийАнглийский
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Начало обучения:
Зимний семестр
Летний семестр - Срок обучения: 6 семестров
- Форма обучения: Полная
- Учебные кредиты: 180 ECTS
- Стоимость: € 12100 / Год
Описание программы обучения "Business & Management Studies"
Language of instruction
- English (Berlin, Hamburg)
- German (Iserlohn, Hamburg)
Campus
- Berlin (English)
- Hamburg (English and German)
- Iserlohn (German)
Tuition fees
- EU applicants: Standard: € 708 monthly. Save additional €70 each month with our 10% IT contribution. (T&C's apply)
- Non-EU applicants: Standard: € 12,100 yearly. Benefit from our loyalty discount and save € 6,050 on the full tuition fee.
Карьерные перспективы по завершению программы обучения "Business & Management Studies"
As a graduate in Business & Management Studies, you have numerous options to land the job you really want after your graduation - either in the industrial or the SME sector as well as commerce or in the financial sector. With your business know-how and strong social skills, you can take on specialist and leadership roles in all sectors and at firms of all sizes.
The wealth of possibilities is what makes this programme so appealing. You can choose a career that matches your personality and interests. Typical areas of work include:
- Consultant in corporate consulting (national and international)
- Assistant to corporate management
- Marketing and sales manager
- Start-up entrepreneur
Международный обмен по программе обучения "Business & Management Studies"
Internship semester / semester abroad in 5th Semester
Стажировки и практика в программе обучения "Business & Management Studies"
Gain access to internships and real-life business projects with a range of leading companies to boost your career.
Учебный план программы обучения "Business & Management Studies"
Our focus is on developing your talents. Our programme, therefore, includes, in addition to the core competencies of business administration, economics, law, other subjects that you may choose according to your career goals: Management & Controlling, Modern Marketing, Digital Business, Entrepreneurship, International Management, or Customer Relationship Management.
With our specialisations, you can plan your education even more precisely according to your individual goals. In addition to two internships lasting several weeks, you have the opportunity to deepen your knowledge on an international level during your semester abroad.
Modern Marketing
Topics of the elective module
- Topics of big data, artificial intelligence, automatic machine learning in the overall context of marketing
- Evaluation dimensions of the efficiency and reach advantages possible with digital communication
- Development of sustainable purpose strategies that go beyond advertising messages
- Description of how a new demand for control in IT and online marketing arises for classical marketing
- Increased consumer expectations and reduction of information symmetries due to digitalisation
Digital Business
Topics of the elective module
- Digital business technologies and implementation of modern tools for optimised business processes
- Organisation of a success-oriented project management also with agile instruments and methods
- Illustration of the foundation of a business model and the planning of a start-up company
- Holistic change in corporate management through digitalisation
- Value creation of digital business
Employability
Topics of the module
Business English a.o:
- Building 21st century language skills
- Investigating the causes of current disruption
- Developing AI-resistant competence in English
Soft Skills a.o.:
- Models to explain the phenomenon of "communication"
- Cultural concepts: Interculturality, cultural identity
- Questioning techniques, objection handling, negotiation technique
Agile & Creative Methods a.o.:
- Agility, creativity and problem solving: concepts, origins, contexts
- Definitions and getting to know project management, efficiency, flexibility, creativity
- Conceptualisations of agility, design thinking and creative methods
Факультет
Faculty of Business & Sport
University of Europe for Applied SciencesAre you interested in our range of courses in the field of business administration or sports? At UE, we have been helping our students achieve their career goals for over 20 years.
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