Программа обучения "International Business Administration, Focus on Communication Management" в SRH Berlin University of Applied Sciences
International Business Administration, Focus on Communication Management
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Университет
SRH Berlin University of Applied Sciences
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Степень
Бакалавриат
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Специализация
Business Administration
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Стоимость
850 € / Месяц
Общая Информация по Программе обучения "International Business Administration, Focus on Communication Management"
- Уровень: Бакалавриат
- Диплом: Bachelor of Arts (B.A.);
- Язык обучения: Английский
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Начало обучения:
Зимний семестр
Летний семестр - Срок обучения: 6 семестров
- Форма обучения: Полная
- Учебные кредиты: 180 ECTS
- Стоимость: € 850 / Месяц
- Стоимость заявки: € 250 (i)
- Минимальный уровень английского: C1
Карьерные перспективы по завершению программы обучения "International Business Administration, Focus on Communication Management"
Graduates of this Bachelor of Arts programme have the flexibility to work in big or small companies, in agencies or they can start their own business. Their interdisciplinary and international approach enables them to take various leadership positions all around the globe. Possible careers include: • Corporate Communications • Communications Consulting • (Online) Marketing / Social Media Management • Public Relations and Media • E-Commerce • Event MarketingСтажировки и практика в программе обучения "International Business Administration, Focus on Communication Management"
Internship included, minimum 300 hours (8 weeks) in 6th semester.Учебный план программы обучения "International Business Administration, Focus on Communication Management"
The course provides theoretical and practical knowledge in core business areas including Economics, Human Resource Management and Law. It places a specific emphasis on corporate communications, marketing and customer relationship management. Students gain a thorough understanding of empirical data analysis and market research and learn how to use and visualise relevant data. Modules such as Consumer Behaviour, Campaign Planning and Media Law help students to strengthen their budgeting and communication skills and provide an understanding of the legal framework of communications. The programme also includes modules on social, personal and language skills - competences that international communication managers need on a daily basis. Students get plenty of hands-on experience and foster their project management skills in an internship and a study project. They are able to apply their knowledge and learn about production processes in media in order to orchestrate successful online and offline campaigns.Факультет
Полезные ссылки по программе обучения "International Business Administration, Focus on Communication Management"
- Сайт программы: https://www.srh-hochschule-berlin.de/de/studium/bachelor/international-business-administration-focus-on-communication-management/
- Брошюра / инфо-материалы: https://www.srh-hochschule-berlin.de/fileadmin/user_upload/FACTSHEET_IBA_Communication_Management_01.pdf
- Учебный план / модули: https://www.srh-hochschule-berlin.de/fileadmin/user_upload/FACTSHEET_IBA_Communication_Management_01.pdf
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International Business Administration, Focus on Communication Management
