Программа обучения Marketing and International Business

Программа обучения "Marketing and International Business" в Koblenz University of Applied Science

Marketing and International Business

On the degree programme Marketing and International Business students initially gain a broad grounding in management principles. From the third semester onwards, students take four specialisation modules from the fields of marketing and foreign trade.

Общая Информация по Программе обучения "Marketing and International Business"

  • Уровень: Бакалавриат
  • Диплом: Bachelor of Science (B.Sc.)
  • Язык обучения: НемецкийАнглийский
  • Начало обучения: Зимний семестр
    Летний семестр
  • Срок обучения: 6 семестров
  • Форма обучения: Полная
  • Учебные кредиты: 180 ECTS
  • Стоимость: € 0 / Семестр
  • Минимальный уровень немецкого: C1
  • Минимальный уровень английского: B2

Учебный план программы обучения "Marketing and International Business"

Business and management compulsory modules:(Business Administration, Economics, Law, Business English I-III, etc.)

Specialisation modules available in German: Foreign Trade

Specialisation modules available in English: Marketing and Market Research, Marketing-Communications, International Business Case Studies

Optional compulsory modules: (e.g. foreign languages (French, Spanish), Environmental Economics, Public Speaking & Presentation Skills, Basics of Psychology, Quality Management)

Compulsory stay abroad:(please note that, depending on the campus location you select for your stay abroad, additional costs of up to 3000 € may be incurred)

Project phase: Completion of a practice-based task for the bachelor thesis

  • Учебный план / модули: https://www.hs-koblenz.de/fileadmin/media/_processed_/b/1/csm_MIB-PlanPO2014_ad2d0fb55e.jpg
    https://www.hs-koblenz.de/fileadmin/media/_processed_/b/5/csm_StudyplanMIB-PO2020B_641ed7c758.png
    https://www.hs-koblenz.de/fileadmin/media/fb_wirtschaftswissenschaften/Pruefungsamt/Pruefungsordnungen/Neues_Modulhandbuch_nach_Re-Akkreditierung_WS_2019_August_2019.pdf
    https://www.hs-koblenz.de/fileadmin/media/fb_wirtschaftswissenschaften/Formulare-Dokumente/Pruefungsamt/GPO_BA_WiWi_150519abaa_Version_Amtliches_Mitteilungsblatt-Freigabe_fuer_Veroeffentlichung_.pdf
    https://www.hs-koblenz.de/wirtschaft/studiengaenge-wirtschaftswissenschaften/ba/bsc-marketing-and-international-business/studieninhalte
  • Факультет

    Faculty of Business and Management
    Koblenz University of Applied Science

    The degree programmes offered by the Faculty of Business and Management are geared towards meeting the demands of business and the job market. The integration of theory and practice provides students with the qualifications they need for a successful professional career. The quality of the degree programmes is safeguarded through a system of consistent quality management and accreditation.

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    Marketing and International Business