Программа обучения Public Relations and Corporate Communication

Программа обучения "Public Relations and Corporate Communication" в Kiel University of Applied Sciences

Öffentlichkeitsarbeit und Unternehmenskommunikation

Public relations and corporate communication - a challenge in a professional field with many opportunities. Whether in a company, an association or an authority: good communication is one of the most important success factors for every organization today. The public relations and corporate communication course prepares you specifically for the challenges of an exciting, promising professional field.

Общая Информация по Программе обучения "Public Relations and Corporate Communication"

  • Уровень: Бакалавриат
  • Диплом: Bachelor of Arts (B.A.);
  • Язык обучения: НемецкийАнглийский
  • Начало обучения: Зимний семестр
  • Срок обучения: 7 семестров
  • Учебные кредиты: 210 ECTS
  • Стоимость: € 0 / Семестр
  • Семестровый взнос: € 263.50 / семестр
  • Правила приема: На основе конкурса
  • Минимальный уровень немецкого: C1
  • Минимальный уровень английского: B2

Карьерные перспективы по завершению программы обучения "Public Relations and Corporate Communication"

Upon successful completion, the graduates have the knowledge to independently design and implement communication measures in companies, associations or agencies according to specified objectives.

Учебный план программы обучения "Public Relations and Corporate Communication"

Based on the basics of communication and media science, tasks, concepts and instruments of modern communication management are the focus of the course. The spectrum ranges from press work, corporate publishing and event management to specialist areas such as financial market communication.

Basic knowledge of journalistic working methods in print and audiovisual media, operational organizational and control processes and the relevant areas of law complete the study program.

The combination of creativity and media competence, theoretical specialist knowledge and practical implementation in study-related projects as well as the exchange with international universities form a solid foundation for starting your professional life.

  • Учебный план / модули: https://www.fh-kiel.de/fachbereiche/medien-bauwesen/studiengaenge/medien-studiengaenge/bachelor-studiengaenge/oeffentlichkeitsarbeit-und-unternehmenskommunikation-bachelor/inhalte-des-studiums/
    https://moduldatenbank.fh-kiel.de/de-DE/Studysubject/Info/32
  • Факультет

    Faculty of Media
    Kiel University of Applied Sciences

    Media are ubiquitous. They shape, facilitate and change people's everyday lives.

    Developing and producing media content is a complex task that requires a continuous combination of different knowledge. Only by coordinating many individual factors is it possible to convey messages in a targeted manner and to give them effect.

    Методика оценки заявок

    NC value WS 2020/21: 1.8

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    Public Relations and Corporate Communication