Программа обучения Advertising and Market Communication

Общая Информация по Программе обучения "Advertising and Market Communication"

• Уровень: Бакалавриат
• Диплом: Bachelor of Arts (B.A.);
• Язык обучения: Немецкий
• Начало обучения: Зимний семестр
  Летний семестр
• Срок обучения: 7 семестров
• Форма обучения: Полная
• Учебные кредиты: 210 ECTS
• Стоимость: € 0 / Семестр
• Семестровый взнос: € 205.40 / семестр
• Правила приема: На основе конкурса
• Количество мест: 45
• Минимальный уровень немецкого: C1

Карьерные перспективы по завершению программы обучения "Advertising and Market Communication"

Graduates from the Advertising and Market Communication course have a wide range of options. You work in communication agencies or in communication departments of companies, organizations and institutions. You will take on management tasks in the communication area, in planning and the coordination of projects, are responsible for concepts and their content, develop corporate identity strategies or oversee market and trend research analyzes. They often work in these professions:

• Contacts
• Consultant
• Conceptioner
• Copywriter
• Fund Directors
• Planner
• Communication manager

Event and trade fair management, online marketing or social media management are also fields of activity in which you can work after completing your studies. In addition, self-employment also offers a future for many graduates.

In the advanced master's degree in electronic media, graduates can deepen their knowledge of corporate communications.

Международный обмен по программе обучения "Advertising and Market Communication"

During your studies you have the option of doing a semester abroad or an internship abroad. The individual planning takes place in consultation with the course. English-language courses can also be selected.

Стажировки и практика в программе обучения "Advertising and Market Communication"

The internship semester is an essential part of the course. It can be completed by the students in a communication agency or a company. The practical relevance is underlined by guest lectures by experts from agencies and companies, as well as various excursions throughout Germany. As part of the mentoring program, the course regularly invites experts from the field to offer workshops on practical and course-related topics. A Mac room equipped with the latest software, a creative studio for project work and a photo studio with professional equipment are available to the students.