Общая Информация по Программе обучения "Digital Business Management"

• Уровень: Бакалавриат
• Диплом: Bachelor of Arts (B.A.);
• Язык обучения: Немецкий
• Начало обучения: Зимний семестр
  Летний семестр
• Срок обучения: 7 семестров
• Форма обучения: ПолнаяДуальное обучение
• Учебные кредиты: 210 ECTS
• Стоимость: € 0 / Семестр
• Семестровый взнос: € 130.80 / семестр
• Минимальный уровень немецкого: C1

Карьерные перспективы по завершению программы обучения "Digital Business Management"

They are needed wherever companies are gearing up for the digital age. You can draw information and insights from company data and are able to develop new business ideas and business processes from them. You think innovatively and play a key role in the digital transformation of companies.

You work for a large industrial or commercial company

• in establishing data-driven decisions
• in the development of marketing campaigns in the field of social media
• as an expert in search engine optimization.

You work for a medium-sized company or a start-up

• as an expert in innovative marketing,
• as a business generalist with a high affinity for digital topics,
• or as a developer of new e-commerce sales channels.

You work as an analyst in a strategy consultancy and support your clients

• in the optimization and digitization of your processes,
• when analyzing customer data and sales markets or
• make an important contribution to strategy development in order to successfully assert oneself in the international competitive environment.

Международный обмен по программе обучения "Digital Business Management"

At least one possible stay abroad during the course promotes foreign language and intercultural skills and strengthens personal development. The practical semester takes place in the 7-semester course variant in the 5th semester. This is where the knowledge/skills acquired in the bachelor’s program are applied. Studying at one of the numerous international partner universities is also supported and is possible with good study organization without loss of time. There is also the option of earning a double degree at some of our partner universities.

Стажировки и практика в программе обучения "Digital Business Management"

Internship: optional - 20 weeks abroad (without internship study duration 6 semesters)