Общая Информация по Программе обучения "Online Media Management"

• Уровень: Бакалавриат
• Диплом: Bachelor of Arts (B.A.);
• Язык обучения: Немецкий
• Начало обучения: Зимний семестр
  Летний семестр
• Срок обучения: 7 семестров
• Форма обучения: Полная
• Учебные кредиты: 210 ECTS
• Стоимость: € 0 / Семестр
• Семестровый взнос: € 205.40 / семестр
• Правила приема: На основе конкурса
• Количество мест: 40
• Минимальный уровень немецкого: C1

Карьерные перспективы по завершению программы обучения "Online Media Management"

Due to the high speed of innovation and technological development, areas of activity in the field of online media are dynamic and subject to constant change. Since the professional fields in these areas are still young, there is a great need for qualified personnel in companies. With the help of their interdisciplinary knowledge, our graduates can work in the online segments of different markets and companies - from media companies, agencies and industrial companies to service providers. The possible fields of activity of the graduates as digital specialists or executives are diverse in the online area, for example in the areas of product and project management, digitization, e-business, strategic management, digital marketing, content creation, web analytics and performance marketing or IT conception and implementation.

Международный обмен по программе обучения "Online Media Management"

In a globalized job market, intercultural competence and international experience are decisive factors for professional success. Therefore, some courses are taught in English. It is also recommended to spend the fourth or sixth semester at a partner university abroad. The practical phase in the fifth semester can also be completed outside of Germany. The course and the university support international projects through targeted information events and individual advisory services for students. Language courses for various language levels are also offered as preparation.

Стажировки и практика в программе обучения "Online Media Management"

The fifth semester is the practical semester. During the internship, the students should learn the ability to act independently and responsibly. This usually happens in different projects. At the same time, the students get to know the real world of work and can put the course content into practice.

In many cases, the students make contacts during their internship in the company in order to then write their bachelor thesis. An internship also enables direct entry into the company after graduation.

The internship can take place in the following company divisions or fields of activity:

• the conception and technical implementation of multimedia information services for employees, customers and suppliers,
• advising companies on the use of social media,
• the management of projects for the implementation of digital strategies
• the conception of new digital business fields and models
• the design and implementation of innovative services with new digital media (mobile services, UMTS, marketing and communication measures),
• the planning, design and implementation of web-based processes for online services,
• the planning and design of company portals (e.g. customer / supplier portals).

Students can also do their internship in companies abroad. Our students have already completed their practical semester in South Africa, China or India.