Общая Информация по Программе обучения "Digital Business"

• Уровень: Бакалавриат
• Диплом: Bachelor of Arts (B.A.);
• Язык обучения: Немецкий
• Начало обучения: Зимний семестр
• Срок обучения: 7 семестров
• Форма обучения: ПолнаяДуальное обучение
• Учебные кредиты: 210 ECTS
• Стоимость: € 0 / Семестр
• Семестровый взнос: € 52 / семестр
• Минимальный уровень немецкого: B2

Карьерные перспективы по завершению программы обучения "Digital Business"

In the course offerings of the Digital Business bachelor's degree, we provide you with broad basic knowledge so that you can start a successful career. Depending on which course you choose, you will work as a marketing manager or management consultant after you graduate. But you can also design and coordinate state-of-the-art data strategies later, e.g. as a data analytics manager or digital analytics manager together with the development department, production and marketing. Or you are drawn to product and project management after you graduate, you create web shops or make a name for yourself in process management.

Some of our graduates use what they have learned to realize their own ideas when founding a company. Here, too, we will teach you the methodological basics during your studies and will be at your side with advice and action.

Ожидаемые результаты программы обучения "Digital Business"

With the range of courses

• Ecommerce & Retail Management
• Innovation & Process Management
• Analytics & Data Management

In addition to a sound business education, you will receive specialist knowledge with which you can master the specific requirements of the economy and digitization immediately after completing your degree.

Once you have successfully completed your academic training, we will send you on to commercial companies as a sought-after specialist. Our professors and lecturers with practical experience will provide you not only with professional competence, but also with practical skills and entrepreneurial qualities such as a confident demeanor, presentation and moderation skills, efficient self-management and problem-solving methods. In numerous freely selectable modules, you also have the opportunity to train your intercultural skills, different languages ​​and other IT skills (such as SAP/R3, Access, SPSS, etc.).

Before you work in the company, you will be trained by us to analyze processes and problems in business practice and to develop practical solutions to problems. You will also learn to focus on international references. With us you get the necessary skills on a professional, methodical and social level.

It is particularly important to us that you as a student learn to reflect on the values ​​and norms of today's economic systems. Our goal is that after you graduate, you can take on technical and managerial tasks in companies and administration and be able to work as an entrepreneur or as a freelancer. You will also be able to apply new scientific findings in practice. By choosing a specialization, you can already specialize during your bachelor's degree and focus your career planning on a specific area of ​​the economy.

Международный обмен по программе обучения "Digital Business"

Would you like to spend your practical semester or part of the semester abroad? Feel free to contact us! We will help you with the selection of the company or the university as well as with all organizational questions of your stay abroad.

Стажировки и практика в программе обучения "Digital Business"

At our university, you not only get to know future-oriented, scientifically based knowledge of the management and administration of companies, but also train the practical application in everyday working life. During your theory semester, you have the opportunity to get involved in a variety of (digital) projects with and in companies from the region. The practical semester integrated into your studies, which you spend continuously in the company, also serves to give you a practical orientation.